Creative strategist. Founder of Work Unseen. Founder + CEO of Lex (acquired 2024). I build tools for creatives and early-stage founders navigating reinvention—people figuring out what to make next and how to move forward with clarity, care, and momentum. Before Work Unseen, I founded and scaled Lex, a queer social app. I’ve worked as a designer, photo director, and creative collaborator across publishing, tech, and independent projects. Based in NYC and the Hudson Valley. Subscribe → rakowwwski.substack.com